The corporate strategy ensures that a company can focus on its core goals, activities and milestones in the next few years. The “Corporate strategy checklist” will help you.
The corporate strategy ensures that a company can focus on its core goals, activities and milestones in the next few years. The “Corporate strategy checklist” will help you.
Have you properly processed the most important findings of the SWOT analysis (internal analysis and analysis of the market environment)?
Have you set a reminder to scrutinize the corporate strategy once a year and adapt the objectives?
Have the most important milestones (p.a.) in strategy implementation been set for the future?
Are the statements concrete enough for you to be able to subsequently define clear amounts for financial planning and any investments?
Are the fundamental decisions and phased steps defined for corporate processes (marketing, organization/collaborations, management, development/innovation, production, procurement, returns/financing, control, quality assurance) specific enough that detailed planning and implementation can be approached on that basis?
Do the defined growth targets fit with the planned employee growth (e.g. sales per employee p.a. CHF 150,000)?
Has it been specified when in the future which priorities will be front and centre?
Have the priorities as regards geographical markets, sub-markets and market partners been set out clearly and explicitly?
Are the fundamental decisions in the corporate strategy consistently supported by the mission statement?
Is the corporate strategy a good fit with the vision and the strategic success factors?
Does the strategy set out clear principles specifying how the strategic success factors are to be implemented?
