5 Tips for Better Customer Relationships
For the long-term success of a company, customer relationships must be built, shaped and maintained. It is no secret that long-term customers buy more and thus indirectly but significantly participate in the success of a company. Customer loyalty pays off in the end, but requires a lot of time and work. The clientele is the […]
Pricing – The Perfect Price in a Few Steps
As innovative and promising your product or service may be: In the end, what truly matters is the price. It must be designed in such a way that all parties involved are satisfied. Pricing may sound simple yet presents a great challenge in everyday life, especially in times of inflation. So, you have a great […]
From Client Acquisition To Closing The Deal
Many entrepreneurs see customer acquisition is one of the chores of their day-to-day work as a company founder. So, it’s no surprise that they think of millions of other tasks to do before tackling the job of acquiring new customers. But it doesn’t have to be that way. Following the four stages below will help […]
5 Tips For Successful Customer Management
Customer relationships can determine whether a business is profitable and survives. While it requires years of effort to build up a good company reputation, all it takes is one serious mistake to jeopardize the customer relationship. This is why it is crucial to invest in establishing and cultivating customer relationships. The Four Cs Of Customer […]
9 Steps Towards Effective Customer Acquisition
Before embarking on a customer acquisition campaign, you have to define who exactly your customers are. This is the only way to be able to devise strong and effective customer acquisition measures. First answer the following questions: Who are your customers? Where is your target group located? Which acquisition measures can you reach your target […]
How To Write Good E-Mails
Our e-mail etiquette guide will lead you to better emails, step by step. Informative Subject Line The subject line is the first message seen in an email. It should therefore be precise and clear, providing information about the content that follows. Try to put as many relevant points in the subject line as possible, […]
How To Negotiate Successfully
As a company director, you are constantly trying to satisfy various needs to reach goals successfully, with, say, salary negotiations, orders or partnerships. A good negotiation always considers both sides’ interests to find a suitable solution for all the parties involved. Preparation There is no substitute for good preparation when it comes to initiating a […]